Our Brand Consulting practice covers every critical aspect of building and crafting brands - From Purpose to Proposition to Portfolio. Our proprietary BrandGenome framework captures every aspect of the brand that can and should drive business and communication. Through DigiT, this practice also helps and guides brands embarking on their digital transformation journey.
Our Brand Communication & Engagement practice helps translate brand strategy into communication as also in encouraging engagement. From identifying and bio-dataising cohorts to tracing out their customer journeys to conceiving business and cohort relevant creative solutioning. Through StudioT, this practice also executes all relevant online and offline communication assets.
Strategy | Story | Studio | – From communication strategies to creative development to handover of executed assets: For quick turnaround campaigns; tactical opportunities; competitive response & promotions
For brand proposition, brand purpose, brand communication idea, go-to-market strategies, digital marketing and always-on creative & communication interventions across platforms, channels, communities and across cohort journeys
